the_one
Super Veteran
A FESTIVAL UNLIKE ANY OTHER ONLY FROM SAN MIGUEL BEER
Once again, it’s that time of year when all of us legal age Pinoys are expected to come out in droves, rounding up the barkada to strengthen our pact with our favorite brew.
“Oktoberberfest na naman!” And San Miguel Beer, said to be the most popular symbol of Filipino friendship and fun, will bring to life the world’s much-anticipated annual beer event in a magnificent fashion.
This 2010, San Miguel Beer treats us to the biggest and most exciting San Miguel Oktoberfest ever!
As expected, the beer market leader will attempt to outdo all the previous beer festivals it has mounted in the past. Thanks to its innovative spirit, passion to reach new levels of excellence and its never-ending quest to provide customer delight, we now have more reasons and more opportunities to drink to life – year after year.
Come September 10, a magical feast -- a stunning conspiracy of visuals and audio never been done before -- will reveal before us. We will all be witness to the first most ambitious spectacle ever mounted in the country, an unforgettable moment to welcome San Miguel Oktoberfest early on…
Presenting, the San Miguel Oktoberfest light and sound show! Harnessing the same creativity and technology that have gathered and wowed huge crowds from such cosmopolite parts of the world like New York, Paris, London, Sydney and Tokyo, San Miguel Beer will present to us the most vivid demonstration of its world-class quality and taste.
Join us as we celebrate “Samahang Oktoberfest” with this stunning show plus music exciting games, parade of beautiful babes and of course, endless flow of your favorite San Miguel Beer.
To start the festival, our friends at San Miguel have prepared not just one but five kick-off parties at key venues nationwide.
The grand kick-off will be staged at the SM Mall of Asia Concert Grounds on September 10; to be followed by a series of big parties at Paseo de Sta. Rosa Laguna on September 11; SM City Davao on September 17; Robinsons Starmills Pampanga on September 18 and at Parkmall Cebu on September 24.
Spicing up the series of festivities are the country’s best of the best solo acts, singing and dancing groups and the hottest bands. Brace yourselves for unforgettable numbers that will trace the most popular hits from the 80s to the present.
All of San Miguel’s 8 multiple award-winning brands of beer, namely: San Miguel Pale Pilsen, San Miguel Premium All-Malt, San Miguel Super Dry, Cerveza Negra, San Mig Strong Ice, Red Horse Beer, San Mig Light and Gold Eagle Beer, will participate in this year’s celebrations. And to bring that genuine festive spirit of the season, San Miguel will once again make available its San Miguel Oktoberfest Beer, the first-ever all-malt light beer, also known as the “Oktobrew”.
Even though we all have favorites among this world-class roster of beers, we have always yearned for the experience of tasting them all. With this in mind, San Miguel will launch the specially-designed San Miguel Oktoberfest Limited Edition Pack, a 9-bottle novelty pack that contains all 8 award-winning San Miguel Beer brands plus the specially-brewed San Miguel Oktoberfest Beer, to take our friends to a San Miguel Beer taste adventure.
Of course, San Miguel Oktoberfest will be felt and enjoyed by everyone all throughout the country. Because lined-up are different ways to get into the Oktoberfest fun and excitement.
There will be babes to conduct our On-the-House Raids. So even if you choose to stay at home with your barkada… “kasali pa rin kayo sa saya!” More than 15,000 houses will be raided every Friday, Saturday and Sunday of September and October. If the raiding team spots a case of any San Miguel beer in your home, you and your buddies will get the much sought-after and coveted San Miguel Oktoberfest Mug.
Also, you can easily start collecting the first-ever functional miniature bottles of all 8 San Miguel beer brands in an instant with the San Miguel Oktoberfest “Tansankatutak.” Just exchange 24 crowns of any brand of San Miguel Beer with any of the following: San Miguel Pale Pilsen USB Flashdrive, San Mig Light Bottle Opener, Red Horse Beer Flashlight, Gold Eagle Beer Fan, San Mig Premium All-Malt Key Chain, San Miguel Super Dry Laser Light, Cerveza Negra Ballpen, or the San Mig Strong Ice Bottle Opener.
So, keep those crowns every time you have your Oktoberfest sessions with your barkada and collect all 8 miniature bottles. Prizes can be redeemed at all San Miguel Beer Sales Offices, Andok’s Lechon Manok outlets, and Petron gas stations.
This years San Miguel Oktoberfest will also have a cash-prizes-rich 9-Ball Billiards Open. If you want to compete you simply have to buy 3 packs of the San Miguel Oktoberfest Limited Edition Pack and present a proof of purchase at any of the qualifying round venues in Cagayan de Oro, Bacolod City, Ilocos Norte, Palawan and Metro Manila.
The top 4 winners in the qualifying round in each of the 5 areas will advance to the finals in Manila where a cash prize of P500,000 await the grand winner. The Runner-up will receive P250,000, the two semi-finalists will get P100,000 each and everyone from the 5th placer down to the 32nd placer will also get cash prizes.
So, what are you waiting for? Tara at maki-San Miguel Oktoberfest na!
San Miguel Oktoberfest can be best enjoyed only by the world’s best beers
All over the country and throughout the world, the taste of the Philippines’ expertly brewed beer has always made us proud.
It is the taste and quality of San Miguel Beer that others have long tried to imitate but up to this day, never been equaled.
It’s no surprise how San Miguel Beer has consistently reaped honors for our country through the years. Winning has always been a tradition for our national brew.
The winning streak started in 1895, or mere five years after the first brewery in South East Asia was inaugurated as the La Fabrica de Cerveza de San Miguel. San Miguel has bested imported beer brands to win its first-ever gold medal at the Philippines Regional Exposition.
To date, San Miguel Beer continues to cement its first-rate status by consistently reaping awards for its 8 beer brands in the annual Monde Selection Awards. Monde is the world’s most prestigious organization that recognizes the adherence of products to the highest international standards of taste and quality.
At the latest count, San Miguel Beer has accumulated a total of five International High Quality trophies, 8 Grand Golds, 126 Golds and 76 silvers from the Monde selection awards since the mid-60s.
It is not easy to be deserving of a citation more so of a gold from the Monde Selection. Every year, thousands of entries from 70 countries participate. The jury is also composed of established masters and experts in the art of brewing and the science of beer.
Another proof of San Miguel’s unparalleled record of excellence in quality and taste was the Gold Medal win of San Miguel Premium All Malt in 2009 and 2010. The beer --known for its medium to full-bodied malty flavour, pleasant hoppy notes, sweetish taste and smooth balanced bitterness—won after only eight months of being introduced in the market.
San Miguel Pale Pilsen was also touted as the best-tasting beer in Asia. In 2008, a popular US magazine (Beer Magazine) cited SMB’s flagship brand as having “the most flavor and tasted better than all beers in the region.”
All these prove that our very own San Miguel Beer can compete and stand proud against the best in the world.
So, here’s to the one true brand of beers that have become part of our country’s culture and heritage… the icon of excellence that has made us proud in front of the entire world.
The rallying symbol of friendship that has introduced and made San Miguel Oktoberfest worth celebrating year after year for three decades now… San Miguel Beer.
